Why it’s a bit quiet here

February 15, 2008

I’m giving VAR’s new blog, VARbuzz whatever partial attention I can afford this week as our Legislative & Education Conference is in full swing. Actually, the conference is about to end, but not before a breakfast visit from Governor Kaine and a session that I’ll be facilitating later this morning. This picture shows about 250 […]

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Antisocial media: Why most associations grasp the ‘media’ part, but not the ‘social’ part, of social media

February 11, 2008

rude mechanical orchestra Originally uploaded by iamtonyang The web is littered with social media initiatives (particularly blogs) that are missing out on the full possibilities for the medium. I’ve watched more and more organizations decide that they need to get with the web 2.0 program, jump into social media initiatives, and inadvertently launch antisocial media […]

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Associations, social media, Web 2.0, the illusion of control and risk avoidance

February 10, 2008

While the association blogosphere has been discussing the above, I’ve been watching a case study on the topic unfold this week. I’m not going to re-trace the well-trekked ground covered in these four places, and I’m not going to name any names in the saga I’ve witnessed this week, but here’s a summary of what […]

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Stuff I read tonight

February 9, 2008

Principled Innovation TV: We put the “Social” in Social NetworkingMy first appearance on PrincipledInnovation.TV. It gets a little touchy-feely towards the end. Community Guy – Jake McKee » The TSA is bloggingIf the Transportation Security Administration can blog, so can your association! Community Guy – Jake McKee » H&R Block gets socialIf a tax firm […]

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If you don’t do social marketing, you aren’t executing on the basics

February 8, 2008

Inc. Magazine calls all of you communicators and marketers who have so far avoided social media a bunch of slackers. They say social marketing is now 100-level material. The New Basics of Marketing: “The world of marketing is radically different than it was only a few short years ago. From viral video to text-message campaigns […]

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Association industry SNS and collaboration tool webinar

February 3, 2008

If you missed Andy Steggles at last week’s Technology Conference from ASAE & The Center, you’ll have an opportunity to hear him on a Fusion Productions webinar on February 7. Andy will be a participating in a panel discussion about a piece of software specifically designed for associations that wraps social networking, listservs, online collaboration, […]

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100-200-300 only a month late, and a sincere expression of appreciation

February 2, 2008

group hug Originally uploaded by massdistraction I just want to say thank you to everyone who reads Certified Association Executive. I cannot articulate how much I appreciate your attention, and I want to express my gratitude for your readership. You may not realize it, but through comments and direct feedback, your engagement with this blog […]

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January 2008 Blog Watchdog focuses on the association membership experience

January 31, 2008

Welcome to the first Blog Watchdog of 2008. As with the last edition, this month’s Blog Watchdog report focuses on themes covered in a chapter in ASAE & The Center’s new book, Membership Essentials. The chapter, The Member Experience, is co-authored by the Managing Director of McKinley Marketing’s Chicago office, Sheri Jacobs, CAE, and the […]

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All four CAE candidates from Richmond Virginia pass the exam

January 29, 2008

I’m so proud of Ray, Phyllis, Karen and Leigh! All of these folks participated in the CAE exam study group I coordinated for the Virginia Society of Association Executives, and all four passed. Yay for you! Margaret broke her arm the day before the exam, but she is a shoo-in to pass whenever she decides […]

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CAE results are on the street!

January 26, 2008

If you passed the exam, use the comments feature to shout hooray for yourself! Tagged: Association Management; Associations; CAE; Certified Association Executive You’re reading Certified Association Executive by Ben Martin, CAE. Subscribe by RSS.

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