March 10, 2009
I don’t know if this went out to all ASAE members or just a random sample of members, but I thought it was a really cool idea. ASAE & The Center sent out this one question survey about email communications today. One question, one click. That’s all. They used their e-mail distribution software to track [...]
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February 27, 2009
Welcome to the February 2009 edition of McKinley Marketing’s Blog Watchdog (that’s me) column. Remember you can get this column and articles from McKinley Marketing’s talented consultants by subscribing to their newsletter . As the global recession continues, association executives are learning to deal with its impact. This month’s Blog Watchdog reveals what association professionals [...]
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